Press Release: Nice Girls Just Don’t Get It by Lois P. Frankel, PhD, and Carol Frohlinger, JD
FOR IMMEDIATE RELEASE/On sale: April 19, 2011
Contact: Sarah Breivogel, 212-572-2722
sbreivogel@randomhouse.com
NICE GIRLS JUST DON’T GET IT
99 Ways to Win the Respect You Deserve, the Success You’ve Earned, and the Life You Want
by Lois P. Frankel, PhD, and Carol Frohlinger, JD
Have you ever felt invisible? Taken advantage of? Unable to articulate what you really want? If so, join the club. The nice girls club. What’s a nice girl? It’s a woman who is more concerned with pleasing others than addressing her own needs, and who hasn’t yet learned how to overcome the childhood messages and cultural stereotypes keeping her from getting her voice heard, her needs met, and the life she wants. Unlike career, dating, parenting, and other books with a singular focus, NICE GIRLS JUST DON’T GET IT (Crown Archetype, April 19, 2011) by Lois P. Frankel and Carol Frohlinger, teaches women everywhere how to assert themselves to get what they want in any situation and across all areas of their lives.
Frankel, known worldwide for her sold-out seminars and sought-after consulting services that focus on helping women achieve their personal and professional goals, is the author of the international million-copy bestseller Nice Girls Don’t Get the Corner Office. Now, in NICE GIRLS JUST DON’T GET IT, she teams up with negotiation expert Frohlinger to take her acclaimed “nice girls” concept beyond the boundaries of the workplace to explain why being overly nice doesn’t just cost us the corner office, it holds us back in our relationships, our friendships, and all other aspects of our personal lives.
Short on theory and long on practical advice, NICE GIRLS JUST DON’T GET IT provides women with seven critical strategies and hundreds of tactics for handling life’s most challenging people and situations, including how to:
* Get your husband to do his share of the household chores—without feeling like a nag
* Inform your boss that you’ll be taking your well-deserved vacation—instead of asking him or her for permission
* Be willing to permanently and decisively end a relationship—whether romantic, personal, or professional—the minute the other person behaves in a way that is unacceptable
* Win an argument with your mother-in-law about who will be hosting Christmas dinner
* Stop overextending yourself by taking on all the unpleasant tasks no one on your volunteer board or your team at work will go near—just because you want to be liked by the others
* Give yourself permission to change your mind about a commitment you made early on in a relationship—like a tacit agreement that you would be the one to stay home with your future children—and effectively communicate your decision
* Convince a salesperson to reduce a fee, waive a surcharge, or honor a store credit
* Question a doctor’s course of treatment or request a second opinion, instead of simply going along in order to be a “good” patient
* Set firm rules for your children, and resist the urge to relax them to avoid an argument
About the Authors:
LOIS P. FRANKEL, PhD, is known worldwide for her bestselling books, sold-out seminars, and sought-after consulting services, all focused on helping women achieve their personal and professional goals. Her international million-copy bestseller Nice Girls Don’t Get the Corner Office, has been translated into twenty-five languages. As president of Corporate Coaching International and an active speaker, Frankel helps tens of thousands of women each year achieve their personal and professional goals. She has been widely featured in the media, including the Today show, Larry King Live, People magazine, Time magazine, Business Week, and the Wall Street Journal. To see Dr. Frankel’s media reel please visit: http://www.drloisfrankel.com/media_press.html.
NICE GIRLS JUST DON’T GET IT
99 Ways To Win the Respect You Deserve, the Success You’ve Earned, and the Life You Want
by Lois P. Frankel, PhD, and Carol Frohlinger, JD
Crown Archetype • April 19, 2011
Price: $23.00 hardcover • 320 pages • ISBN 978-0-307-59046-6
www.crownpublishing.com
Visit www.NegotiatingWomen.com or www.NiceGirlsJustDontGetIt.com
Also available as an eBook