Posts Tagged ‘4 hour body’

Press Release: The 4-Hour Body by Timothy Ferriss

December 1st, 2010


 Mark Fortier/Fortier Public Relations


 Jill Browning/Crown Archetype Publicity









An Uncommon Guide to Rapid Fat-Loss, Incredible Sex, and Becoming Superhuman

By Timothy Ferriss

author of the #1 New York Times bestseller The 4-Hour Workweek


Only a fraction of our typical workout actually gets results. So if we could better pinpoint the science of cause and effect with our bodies, we could lose fat or gain muscle with far less time and effort. In other words, “minimalist fitness.”


In THE 4-HOUR BODY: An Uncommon Guide to Rapid Fat-Loss, Incredible Sex, and Becoming Superhuman (Crown Archetype; December 14, 2010), Tim Ferriss applies to the body the same get-more-from-less philosophy that transformed our work lives with his #1 New York Times bestseller The 4-Hour Workweek, which was called “a cult sensation” by Details magazine and “the most surprising self-help hit of the decade” by Men’s Journal.


Eliminating waste from your workouts, THE 4-HOUR BODY shows how to make a small tweak here and a tiny change there for big results achieved with maximum efficiency. From fat-loss to muscle gain, from incredible sex to deeper sleep, from longer runs to the perfect baseball swing, Ferriss set out on an obsessive quest to find a better way—for both men and women.


To be the guinea pig so you don’t have to, Ferriss spent ten years and more than $250,000 to test on himself every fad, diet, supplement, and workout he could find to identify the critical few things that really work with the least commitment of time and effort. More than 100 experts helped him along the way, including PhDs, NASA scientists, medical doctors, Olympic athletes, and underground specialists. Now, more than 200 men and women aged 18 to 70 have tested the book’s techniques over the last three years. What Ferriss found is that many of the most common routines have no impact at all and real results came from the strangest of sources.


YOU WILL LEARN (in less than 30 minutes each):

  • How to lose 20 pounds in 30 days (without exercise) on the ubersimple Slow-Carb Diet
  • How to prevent fat gain while bingeing on holiday meals
  • How to increase fat-loss 300% with a few bags of ice
  • How to sleep 2 hours per day and feel fully rested
  • How to produce 15-minute female orgasms
  • How to triple testosterone and double sperm count
  • How to go from running 5 kilometers to 50 kilometers in 12 weeks
  • How to reverse “permanent” injuries
  • How to add 150+ pounds to your lifts in 6 months


In every case, Ferriss offers small, simple changes that produce big results.


Rewriting the rules, Ferriss debunks the myths to prove what’s possible and how not to let your genetics get in the way. In fact, one female case study lost more than 100 pounds of fat in one year . . . with two 20-minute “sessions” per week. In one of his university-recorded experiments, Ferriss gained 34 pounds of muscle and lost 4 pounds of fat with only eight 30-minute workouts (literally, a 4-hour body). Now that’s efficiency!


THE 4-HOUR BODY isn’t a diet book or a fitness book. Instead, “it’s a manifesto, a call to arms for a new mental model of living: the experimental lifestyle. It’s up to you to learn what your body best responds to,” writes Ferriss in a book that is sure to launch a movement just like his first.



Timothy Ferriss, nominated as one of Fast Company’s “Most Innovative Business People of 2007,” is author of the #1 New York Times, Wall Street Journal, and BusinessWeek bestseller The 4-Hour Workweek, which has been published in 35 languages and has spent nearly four straight years on bestseller lists. He’s been called “The Superman of Silicon Valley” by Wired magazine and is an adviser and faculty member at Singularity University, based at NASA Ames Research Center, which focuses on leveraging accelerating technologies to address global problems. He’s an ACE certified trainer and a fellow of the American College of Sports Medicine. He writes the new monthly “Lab Rat” column for Men’s Journal and has appeared on the Today show, Regis & Kelly, CNN, NPR, Fox News Channel, and the History Channel. He lives in San Francisco and will also be available for interviews in New York City. He speaks to organizations ranging from Nike to the Harvard School of Public Health.





An Uncommon Guide to Rapid Fat-Loss, Incredible Sex, and Becoming Superhuman

Crown Archetype

On Sale: December 14, 2010 • ISBN 978-0-307-46363-0 • Price: $27.00


For more information on THE 4-HOUR BODY and Timothy Ferriss, please contact:

Jill Browning, Publicity Manager at Crown, 212-572-6182 or or

Mark Fortier, Fortier Public Relations, 212-675-6460 or

Visit Tim on the web at

The Crown Publishing Group