Press Release: Barefoot Running by Michael Sandler
Contact: Campbell Wharton
Book on cutting edge “barefoot running” technique
to be published this fall
Author details own journey from nearly-fatal accident to
barefoot marathon running
(June 29, 2011 – New York, NY) Michael Sandler and Jessica Lee, co-founders of RunBare Inc., a company devoted to educating people on the health & wellness benefits of barefoot running, will publish with Three Rivers Press an inspirational and comprehensive guide to this groundbreaking and increasingly popular technique.
BAREFOOT RUNNING: How to Run Light and Free by Getting in Touch with the Earth will be published on September 13, 2011.
The deal was announced today by Tina Pohlman, Vice President, Publisher, Three Rivers Press.
BAREFOOT RUNNING will show readers how to shed their shoes and approach barefoot running safely and effectively without injury. In addition, it chronicles Michael Sandler’s remarkable journey of recovery after a near fatal accident in 2006, when doctors told him he would never run again, to his current practice of running 10 to 20 miles a day barefoot.
You can see an example of one of Michael’s inspirational talks here: www.youtube.com/watch?v=Nn_oUGx_T7Y
Chapters in BAREFOOT RUNNING include:
* Barefoot Running vs. Running in Shoes;
* Barefoot Children (including points on barefoot benefits for children, dangers of footwear, playtime barefoot activities);
* Barefoot Seniors Turn Back the Clock;
* Turn Your Feet into Living Shoes;
* Barefoot Runner Maintenance Tips and Tools;
* On the Right Track with Nutrition;
* Overcoming the Agony of the Feet;
* Running in Heat or the Cold;
* Minimalist Shoes and Other Essential Gear.
Barefoot running has become very popular. In 2010, the Independent Running Retailer reported 20% of revenues from the $13 billion running shoe industry came from minimalist or “barefoot” shoes like Vibram Five Fingers or Nike Free. In 2012, that number is projected to hit 40%.
World and ebook rights were sold to Sydny Miner at Crown Archetype for Three Rivers Press by Stephanie Tade of Stephanie Tade Agency.
A second book, “BAREFOOT WALKING: The Greatest Exercise on Earth,” scheduled for 2013, will be for anyone looking to make a healthy lifestyle change but not ready to start running.
Three Rivers Press is an imprint of the Crown Publishing Group division of Random House, Inc., whose parent company is Bertelsmann AG.
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